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Mr. Herbert Endres Visited Business School for Academic Exchange

2017-04-20 15:51:09 admin bse.csu.edu.cn Clicks:

 

At 3:00 pm on April 14th, Mr. Herbert Endres, a senior researcher and postdoctoral fellow at the University of Regensburg, Germany, was invited to give a lecture in Business School. The lecture is divided into two parts, chaired by Associate Professor Mr. Li Dayuan, with participants including Associate Dean Mrs. Guan Jian and related-field graduate students.

 

Dr. Herbert firstly presented us with his first research topic: Dynamic Capabilities in an International Context: External Networking and Sensing in China and Germany. By quoting the conception of “survival of the fittest”, Dr. Herbert introduced his research content and theoretical framework, proposing that in the current development stage, the core capabilities of enterprises shall not be various imitable characteristics and products, but dynamic capabilities in the dynamic environment. In the course of the lecture, with his sense of humor, he interacted with and led the students to discuss the core capabilities of enterprises with the case of the personal core capabilities. At last they shared their ideas on differences of the results in Germany and China.

 

The exchange of last research topic gave students a certain understanding of Dynamic Capabilities. Then Dr. Herbert further demonstrated his second research topic: Sustainable Competitive Advantage through Dynamic Capabilities. From the perspective of sustainable competitive advantage, he compared dynamic capability theory and other theories such as resource dependence theory, and established the framework and content of dynamic capabilities theory.

 

In this lecture, Dr. Herbert showed us the preliminary results of his two papers, and from which students not only acquire a basic understanding of the dynamic competitiveness theory, but also the frontiers of strategic management.

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